The federal government announced today it's providing over $100,000 in funding to the City of Cambridge to help improve Winterfest activities and boost tourism in the city.
Cambridge MP Bryan May joined city staff virtually to announce the funding to enhance the six-week long winter festival.
"I look forward to seeing the exciting things to come at Winterfest and I hope to see you all there as we celebrate Cambridge’s 50th year," May said.
The City of Cambridge is receiving $110,000 under the Tourism Relief Fund that is meant to boost the economic development of Canadian communities.
May adds the funding will allow the city to expand the scope and scale of the event, making it bigger and better, while helping to strengthen local business across the city.
The funding will be used to replace outdated event infrastructure, rentals and purchase of supplies and materials.
Some of the events incorporated into the Winterfest include the CP Holiday Train, Phil Klein's Unsilent Night and the Cambridge Christmas Market.
Winterfest is one of the largest events hosted by the city, drawing in over 12,000 people over the course of the six-week festival.
“Attracting tourism to Cambridge is vital for the continued economic growth of our community," Cambridge Mayor Jan Liggett said. "The continued growth of this free festival is directly related to the continued support that we receive through our amazing sponsorship, partnerships, and volunteers."
Liggett adds the funding comes at a perfect time to help update the event for the city's 50th anniversary.
